Retail Audits From Market Force

Compliance Audits

You’ve got a great merchandising team. But sometimes, you need a supplemental pair of hands to help, and a second pair of eyes to monitor. Whether it’s supplementing your internal field teams, conducting broker audits, or assisting during a seasonal promotion when volumes have spiked, Market Force Merchandising can ensure that your products are in the right place, at the right price, with consistent branding.

 

Compliance Audits require specific expertise, so we utilize merchandisers that have been individually selected and trained for this unique task to deliver precise, specialized information at the store level without the knowledge of the store staff.

 

Our Compliance Audits are meticulous, customized and QC’d to be accurate. If transactional data is showing unusual and unexplained volume fluctuations, you can quickly determine if those fluctuations are due to misallocated product or no shelf presence. Audits go beyond the transactional data provided by POS scanner systems to uncover the reasons behind volume fluctuations at the store and SKU level.

 

Out-of-Stock Monitoring

 

Out of stocks. It’s the bane of every manufacturer, because it’s a missed sales opportunity that can never be recaptured. Inventory systems have become increasingly sophisticated to identify problems, but nothing can take the place of on-the-ground, real-time, in-store merchandise auditing.Industry studies have shown that every dollar spent on in-store merchandising to correct out-of-stocks yields almost $3 in additional revenue.

 

Our merchandising network has tens of thousands of experienced merchandisers visiting 150,000 - 200,000 doors every month, completing merchandising and auditing projects in Grocery, Drug, Convenience, Mass, Discount, Home Improvement, Consumer Electronics, Office Supply, and Specialty Retail.

 

Market Force excels in large-scale, short-notice projects. Our experienced merchandising team can

  • Deploy quickly
  • Audit for out-of-stock and report back within hours
  • Cover thousands of locations in a 3- to 5-day window

 

Planogram Compliance

 

You’ve spent time, money and energy negotiating the best shelf placement and promotion for your products. But those great plans can break down in practice with tens of thousands of stores to set up and monitor.

 

Our auditors inspect store layout and adherence to planograms at the SKU level, store by store.

 

Market Force excels in large-scale, short-notice projects. Our experienced merchandising team can

  • Deploy quickly
  • Cover thousands of locations in a 3- to 5-day window
  • Audit store layout
  • Audit adherence to planograms, SKU by SKU

 

Broker Audits

 

Broker field representatives have daily routes that sometimes require the need to cover a few dozen brands. Is your brand getting the broker’s adequate share of attention? What percentage of retail locations are missed? If you’re wondering if your brands are getting the distribution you expect, you can quickly assess what’s happening at your customers, store by store, SKU by SKU, using Market Force’s merchandising network.

 

Our experienced merchandising team can

  • Deploy quickly to audit broker work
  • Visit all customer locations, or a subset
  • Cover thousands of locations in a 3- to 5-day window

 

Branding Compliance

 

Our branding compliance ensures that all locations are adhering to branding and signage guidelines, and checks on presence and position of promotional displays, signs and materials.